Customer-focused retail and sales professional with experience in Apple product sales, telecommunications, trade-in operations, e-commerce fulfillment, and retail operations within a premium retail environment. Proven ability to exceed sales targets, manage high-value transactions, and deliver exceptional customer experiences. Recognized as an Apple Champion and Apple Teacher with strong expertise in the Apple ecosystem and solution-based selling.

• Lead Maxis mobile plans, device bundles, and promotional campaigns
• Recommend suitable mobile plans and Apple devices based on customer needs
• Process plan activations while ensuring compliance with Maxis procedures
• Successfully completed over 194 device and plan transactions with a total value exceeding RM300,000
• Collaborate with the sales team to maximize campaign performance and customer satisfaction

• Deliver personalized consultations on Apple products, accessories, and services
• Consistently achieve and exceed monthly sales targets through solution-based selling
• Demonstrate expertise across the Apple ecosystem, including iPhone, Mac, iPad, Apple Watch, AirPods, and Apple Services
• Assist customers with device setup, data migration, demonstrations, and ecosystem integration
• Handle POS transactions, inventory management, and daily retail operations
• Recognized as an Apple Champion (Seed / Apple Sales Coach) and Apple Teacher

• Manage daily operations across Shopee, Lazada, TikTok Shop, and Shopify
• Process, pack, and fulfill over 1,000 customer orders accurately and efficiently
• Monitor pricing accuracy and coordinate corrections with management and e-commerce administrators
• Support online promotional campaigns and maintain operational efficiency across all platforms

• Led the Higher Education (Hi-Ed) program by assisting students in accessing Apple Education pricing and exclusive promotions
• Tracked and maintained student purchase records, ensuring accurate documentation and program compliance
• Recommended suitable Apple products and accessories based on students’ academic needs, budget, and field of study
• Guided customers through education eligibility verification and purchase processes
• Promoted Hi-Ed campaigns and education offers to increase student engagement and sales
• Collaborated with the retail team to deliver a seamless purchasing experience while supporting education sales targets

• Led trade-in operations for the Village Mall outlet and coordinated with two official trade-in partners
• Managed device inspections, quotations, documentation, shipments, promotions, and operational escalations
• Conducted staff briefings on SOP updates and system changes
• Successfully processed 259 trade-in devices with a total value exceeding RM250,000
• Maintained zero compliance or misconduct cases throughout all trade-in transactions

• Assisted customers in selecting suitable Apple products and accessories
• Delivered exceptional customer service and maintained strong product knowledge
• Supported inventory management, merchandising, and daily retail operations
• Contributed to achieving store sales targets through effective customer engagement

• Managed customer inquiries and online sales transactions with accuracy and professionalism
• Maintained accurate sales records and customer information
• Converted customer inquiries into successful sales through consultative selling techniques
• Built strong customer relationships through effective communication and follow-up
• Supported digital marketing initiatives to drive online sales growth

• Apple Teacher Certification – December 2024
• Apple Champion – Seed / Apple Sales Coach
• Managed trade-in transactions exceeding RM250,000 in annual value
• Managed Maxis device and plan transactions exceeding RM300,000 in value
• Processed over 1,000 e-commerce orders and transactions

SMK St. Theresa
Sijil Pelajaran Malaysia (SPM) – Business Management Stream | 2018 – 2022

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